It's possible they won't be - would you still be happy then?
We all know that won't happen. FIFA and the EPL will lose more than half their money if United, Chelsea, Spurs, Liverpool and Shitty will be kicked out.
There are other worries that I didn't think of:
- after a while, yeah, it gets kinda tiring seeing the same teams playing against each other (let's be honest, it's the same with the UCL) -- if they'll come up with some invitation system to also have a few small and medium sized clubs in there, it won't be that bad
- it should spread for quite a large period during the season because it will be quite awkward for fans to choose what game they watch if you have 3-4 of them in the same time (same issue the UCL now has)
In terms of morals, the big clubs organizing the ESL is the same shit as Uefa organizing the UCL, just that people are too reluctant to change, which is strange, considering the times we live in.
People need to sometimes just realize that UEFA pockets 500-600 mil yearly only from the Champions League. Of course any smart club owner would want UEFA to earn less or him to take it all.
I really don't know why people are surprised by such a proposition. We live in an age where even the most simple thing like taking a photo has been monetized.