Springboard to what? We finished 4th in LVG first season and finished 5th the season after. Chelsea finished last season 10th and they are 13 points infront of us after 14 games.It's not so much people saying woooo we've come 4th, it's the fact it can be a springboard to progress.
For us it also means gaining the full Adidas contract.
4th this season is all about getting money from Adidas and from other incomes related to CL football but ATM money is not a problem. We spend a lot season after season with no visible results. People and especially players and our managers are forgeting that we need to aspire to be 1st every season, 4th doesn't count. We have so much money because we were the best team in the league almost every season. We need to come back to challenge for a title season after season winning it most times. If we will not do that we will soon have no money to support wages our players and manager demand.
Few years ago we laughed at Arsenal who always finished fourth but they were challenging for a title almost every season. Now we for the 4th season in a row aspire for the top 4 in december and we missed top 4 in 2 of our last 3 seasons.
To conclude if we are talking serious I can't ever imagine Fergie talking that his team is playing well when his team would be 13 points from the 1st placed. And a team who is payed more than any other and a team which is the most expensive team ever to be assembled.