They're staying 'alert' or 'on top of' what is happening/might happen re Pogba.
Paul Pogba | Undergoing Medical | Helping out the Laundry Ladies
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I am not a Juventus fan, but a French online magazine, Sofoot, did an interesting article.
http://www.sofoot.com/pourquoi-pogba-vaut-bien-ses-120-millions-226568.html
Why Pogba is worth his 120 millions
120 millions euro. Boom, the sum has been mentioned, the 100 threshold broken. Instead of stopping at numbers, we can use them to better understand football nowadays. And it's very interesting. At least, as much as Paul Pogba's game.
By Eric Carpentier - Saturday 23rd July
The 9.9 seconds of Jim Hines in 1968. The 6 meters of Serguei Bubka in 1985. The 120 millions of Pogba in 2016. Which doesn't make him the best player in the world, that's obvious. But since football is a team game and that performances are not measured only with the number of goals scored, let's accept the transfer amount. It's an revealing metric of the state of a sport which drains with it sums which are more and more important. Some will say it's indecent, others will respond it's just offer and demand. The eternal battle between those who judge football as a world off the ground, when their neighbours see a microcosm reflecting the world as it is. But beyond the ideological debate, a field where those who do not follow football enter more easily than those who are passionate about it, there's an assessment: football has shattered a new ceiling. And this transfer of 120 millions euro is a milestone which allows to take the pulse of a sport that never stops expanding. Like Paul Pogba?
The football market? Rational!
120 million euro then. Football is doing well, thank you. The first lesson of the Pogba's case is here: when a market expands, the financial cash flows pertaining to it increase. For Loic Ravenel, co-founder of the Observatory of football, at the International Center of Spots Studies (CIES in French), it's nothing unusual: "On the contrary of what is often being said, the market is quite rational. We can model it correctly, and we can understand what explains the observed values. The age of the player, his performances, the position he plays, the club for which he plays, the previous transfers, the length of the contract...". Regarding Paul Pogba, the CIES' model announces a value of 95 millions euro. An amount finally quite close to what United pays to get La Pioche back.
But then, what has changed in this "rationality"? Very simply, its scale. "The era of globalization is worth for certain top clubs and the whole Premier League" for the CIES' researcher. "Barcelona, Real, Chelsea, United, City... are no more national clubs, they have to consider themselves on a global scale. They train in the USA or in Asia, their games are watched in the whole world...". As a consequence, a "super elite" for the luckiest beneficiaries, who fight with millions to get the best players and stay at that level. A long-term trend which is far from being new, which is revealed more than ever by the Pogba's case. Or by the case of the Premier League, a globalized league which retrieves "the premium of the first entrant", or the first mover advantage, with its fabulous tv rights. First arrived, first served, in short. What's the irony here? This arms race in the Premier League results ultimately to a large redistribution to all its members, which will allow Aston Villa to get more tv rights than the PSG. Instead of having a 2 speeds competition, it's the whole league which improves, for more competition, therefore more spectators, and more money. Simple.
Ibrahimovic vs Pogba
Remains than the additional 25 millions euro, compared to the rational number of 95 millions. 25 millions which can be considered as a margin, a percentage like banking fees for those who are used to be overdrawn. In the case of Paul Pogba, who should be spared of his banker's phone calls, this margin corresponds to "a little plus, either of the fame, or the talent. At this level, there is a competition between teams which drives the price up, and we get out of the model world", concedes Loic Ravenel. "But this will be the case for ten players in the world, at best. Clearly, Pogba is one of them". There is therefore the model on one hand, and the exception on the other hand.
But an exception is another rule, the individual branding. For Nicolas Chavanat, lecturer at the University of Paris-Sarclay, and co-author with Michel Desbordes of the Marketing of football, one thing is clear: clubs but also players are brands. "Manchester United is a brand. Wayne Rooney is a brand. Jose Mourinho is a brand. Ibrahimovic is a brand. And Paul Pogba is brand, of course". The rest is just a marketing strategy. Since Ferguson, the strategy of Manchester United has evolved, so it has to be adapted as well. "For example, Ibra is an established brand, while Pogba is a brand in the making. All the complexity for clubs is to find the right equation, what we call the congruence between brands". Which means the best way to make different brands coexist altogether. Won't the historic Ibra puts the development of the new Pogba in its shade? It's a risk but, for a Manchester United at a low point sport-wise, "you have to show you are relevant, that you are powerful. You cannot let yourself distanced by others in term of fame". Which is exactly the reason why PSG went for a leading figure with a big nose, for example.
Pogba, the new Zidane on Instagram
This branding of players is the main new things since 2010. If, there has been players whose aura went beyond football, since George Best to Djibril Cisse, Nicolas Chavanat puts a turning point at the "London Olympic Games of 2012". Which means that the analysis is not specific to football: "It was the first competition where the digital entered in the sports. The digital is at the service of the ambush marketing (marketing techniques to become visible in an event without being an official partner). By the way, we see athletes being reprimanded, e.g. Michael Phelps who communicates with Louis Vuitton, while Vuitton is not an official partner of the Olympic Games. It's at this moment that athletes realize that they are a whole media themselves, and that they can use it from a marketing and economic perspective". Which is exactly a domain where Paul Pogba is excellent: the magazine US SportsPro, which establishes each year the ranking of the fifty most "marketable" sports players, puts Pogba at the 2nd place, behind the sniper Stephen Curry, but ahead of the Indian Virat Kohli, a cricket player. Which should justify an additional 25 millions compared to the "market price" from United, in need of recognition.
There is therefore no craziness in the amount paid by United for Pogba, only a price paid in consistence with a global football market and which does not look at sports performances only, but more and more the economic potential of the player. Not necessarily an absolute new trend, just a confirming trend of which Paul Pogba is a tangible and resounding illustration. And not necessarily a speculative bubble either: the transfer of Zidane at Real in 2001, with the current inflation, would be quoted at 94 millions euro. So yes, there is and will be only one Zidane. On the field, that's obvious. But in the global picture, there is also one Pogba. For now.
By Eric Carpentier.
Wouldnt mind if we didnt sign him, he is a moments player. I think we need midfielders with more consistent natural ability, Isco, Hamsik, Cazorla, Pjanic, Ozil, Kroos, Eriksen, Arsenal Fabregas type of midfielders (not that they are available, but just examples). Players who have that consistent and quick forward passing, cross passes, through balls, know exactly how to position themselves to get the ball and move it on to come in dangerous positions. Pogba is a player of moments, that individual brilliance that pop up in a match, with his insane dribbling and skills, or his athleticism or long range shooting. It's not as if he cant pass, but it's not that consistent as we need. Herrera, Schneiderlin, Schweinsteiger, Fellaini are poor, and Carrick too old.
@Gasolin thanks for posting that article. It's very good.
I'm tempted to buy that book on sports marketing....
I'm tempted to buy that book on sports marketing....
@Maradona10 does that quite often though, i think he needs a ban to realise that there are limits. Cmon mods, do the right thing and ban him.
I bet the media can't wait to publish their annual articles on 'dithering' Ed Woodward.
An agitation towards a lack of 3rd option in the thread poll which says, 'Don't want Paul Pogba playing for Manchester United.'
We were also very close to signing Renato Sanches.I bet the media don't have any idea about the deal,all guessworks going on.
With Ed Woodword in China i think the deal is dead because if we were negotiating with Juve he would have stayed back.
With Ed Woodword in China i think the deal is dead because if we were negotiating with Juve he would have stayed back.
Ed Woodward is now in Beijing with a huge smile. Hopefully he has brought some good news.
Or at least Donkey Kong.
Nothing new?
Must not break.
Must not break.
Potentially, as you'd have thought Pogba may be due back at training the week after.
How many times did Perez meet with us and Spurs while completing the two world record deals?
The Ronaldo deal is even worse as it was actually Calderon that actually initiated it.
Well, there are Mobile Phones, E-mails, Video Conferences etc...
Just because we're not face to face with Juve doesn't mean things aren't being worked on.
Maybe he's not there because the main parts of the deal are done and the legal/finance team can do the rest? Who knows
Or he could have let his negotiators do it and stayed in contact by phone.
He only has to ok 10 million euros, or 20 or 30........
Juventus must love playing this fun game with United.
You know the whole " it doesn't matter that he cost X amount, we'll make that back in shirt sales"
Is that complete bollocks? Surely Adidas would be the beneficiaries.
Is that complete bollocks? Surely Adidas would be the beneficiaries.
Football revenues have been steeply increasing, especially for the PL teams.
The market will not crash. That suggests a bubble, but clearly that is not what's happening.
As Woodward said, they expect transfer fees to continue increasing in line with more money being generated in the industry.
We will absolutely see other big clubs break the 100m mark for players on the coming years.
The transfer price inflation is a consequence of growth in football revenues of the clubs. Since the top end footballer 'supply' is always short, the clubs, who are desperate to have such players in team in order to be successful to earn these revenues, continue to be willing to pay very high prices for them. The market can crash only when interest in football goes down or the amount of cash being paid by football fans reduces, both of which are quite unlikely to happen IMO. That, or the top football clubs in the world form a cartel!
It's a running joke. No one sensible actually believes that.
It is
But there are other finacial benefits . Like we did with Rooney where we can utilise some of his image rights . And we know a thing or twenty about the marketing side of things.
That is actually one of the better points in the whole tread, to be fair.
Demand will increase and clubs get richer from increased sponsorship and sales. However, the supply of top footballers will remain largely constant - unless Asia gradually produces talent proportional to their populations.
This is a game with global demand but limited continental supply (Europe primarily).
This is a game with global demand but limited continental supply (Europe primarily).
We should have a competition "The best doom monger of caf". Ehsanul would win it easily.
Its a pretty old trick. If you want to draw attention to yourself when 90 plus % of posters think its nearly a done deal, then the best way to do is to take a contrarian position and support it with dodgy tweets.
So Juve are asking for 130m euros and United are supposed to pay an additional 26m euros to Raiola.
Hmm ...
Hmm ...
Thats true. Everybody is quoting him and talking about him. Hell I did it too.
Source?
If that's the case then tell them to feck off.
http://www.calciomercato.com/en/new...second-offer-for-pogba-the-price-is-e1-134782
"Juventus keep on negotiating with Manchester United regarding the transfer of Paul Pogba to the Old Trafford. The Piedmont’s club Chief Executive Giuseppe Marotta has accepted the player’s request to leave, and he is ready to reduce the amount of the transfer fee needed, but not less than €120 million.
In the last days, the Red Devils have offered €110 million plus bonuses, but the Serie A defending champions have refused. Meanwhile, the English club is also in talks with the Mino Raiola, trying to understand the percentage required by the Italian-Dutch agent himself.
Mourinho would like to obtain the French midfielder before the end of the month, so a definitive answer is expected between today and Tuesday."
"Juventus keep on negotiating with Manchester United regarding the transfer of Paul Pogba to the Old Trafford. The Piedmont’s club Chief Executive Giuseppe Marotta has accepted the player’s request to leave, and he is ready to reduce the amount of the transfer fee needed, but not less than €120 million.
In the last days, the Red Devils have offered €110 million plus bonuses, but the Serie A defending champions have refused. Meanwhile, the English club is also in talks with the Mino Raiola, trying to understand the percentage required by the Italian-Dutch agent himself.
Mourinho would like to obtain the French midfielder before the end of the month, so a definitive answer is expected between today and Tuesday."
We'll get him. €10m is absolutely nothing and Woody has been desperate to break the record. He isn't going to allow what is essentially 56% of a Jordan Ibe, to risk the biggest deal in football history.
Oh great, let's spend a billion and a half to get a Champions League trophy.
That's what football and United is all about isn't it?
The Guardian + Essien's calculator.
You're as idiotic as you are negative. The fact you believe the transfer is off actually fills me with more confidence.
According to Raiola's Wiki page, it shows Pogba to United for 120M under transfer deals brokered. Muppets invated Wiki as well?
Football agents are really annoying. A growing cancer on the industry.
Yes? Get with the times or get left behind.
Why stop there, we should offer to wedge him into the United Trinity.