I'll never understand this line of thinking. For me, I'd always considered our 03/04 season as significantly worse than 09/10. We didn't win the league in either year, but we played significantly better football, had a title challenge and there was anticipation to watch every game in 09/10. As a fan watching games, enjoying the football and actually wanting to watch your team should be the main thing. Arsenal fans have had the pleasure of not only enjoying their teams football, but anticipating games every single week. They obviously prefer this period than the seasons they kept winning FA cups but with no challenge. Last year, they actually had belief they could go far in the Champions League. They went into games against other top teams with belief. For me, this is the most important factor. Actually believing in your team. There is no way winning an FA Cup or a League Cup allows you to have a better season, particularly when playing horriblly along the way and doing poorly in major competitions. Part of the excitement of a good challenge is being hopeful for the future. Right now, despite my personal feeling that as a squad we actually have similar or even more quality, no one will say that we actually have a brighter future than Arsenal.