I wrote a whole long thing that I deleted because I'm a white dude that just took offense to the premise that football commenters somehow influences Ed Woodward (example) in who he hires as Manchester United manager.
I have a few glaring problems with the questions and comments from Jason Lee in this article that I just have to adress:
" “Commentators help shape the perception we hold,” said Lee, the former Nottingham Forest, Charlton and Watford forward. “It’s important to consider how far-reaching those perceptions can be and how they impact footballers once they finish their playing career. "
This is an assumption without evidencial fact. He can't make that comment and present it as fact without actual statistics to prove it. The things that influences a players perception boils down to a MULTITUDE of things all including: physcial stature, public persona, education, actions taken during his playing career, network, health, family status and net worth. He can't make that statement without considering the other factors that all affects how someone is perceived.
" In the commentary analysed by RunRepeat, 643 players were referenced and each was designated a skin-tone value between 1-20 based on those assigned in the database of Football Manager 2020, "
This is such a MASSIVE fallacy that should debunk the entire study and make them do it all over again. You CAN'T undertake a scientific study that so grossly removes considerable attributes fromt he commentary content and use it to assign a result. I'll just use a few real world examples on the outer end of the spectrum: Let's pretend that both players skin tone is: Neon Green: No one is going to say that Romelu Lukaku is cute and crafy. He's a big guy. His foremost attribute on the pitch is his speed, movement and strength. Andreas Iniesta is also neon green, and a comparatively small player. What other attribute is there left when you can't label him as neither strong or athletic? You go with what you perceive as a reasonable compliment: Smart, intelligent, craft, agile. Because that is what you see. And that is why the study is flawed. It needs more variables than skintone. One variable to create a result is inherently useless and contributes nothing. We both see and eat with our eyes. When we see a dish we immediately decide if its tasty or not based on what we see. Our eyes and how we perceive something is everything when it comes to how we view the world. Tall players are strong, small players are agile, agility is naturally assosiated with intellicence, brute force is assosciated with strenth and athleticism. What's being suggested here is that TV presenters actually make an effort to not relay what they see as evident. Plus you know, I'm fairly sure that no one actually thinks VVD is an idiot despite frequently being labeled as strong. Becuse VVD is in fact, strong.
"“If a player has aspirations of becoming a coach or manager, is an unfair advantage given to players that commentators regularly refer to as intelligent and industrious, when those views appear to be a result of racial bias?”"
This question requires a study that goes far far beyond skintone metrics from FM and TV commentators praises.
I absolutely welcome the debate, there is a disproportionate amount of black vs white managers in English football and it certainly has to do with racial bias. But as a study, the one cited in the article proviedes nothing of value because it lacks the most essential part: context