CONTEXT
I've been asked to produce the advertising and social media campaign for 'The Great Get Together', planned for 17/18th June 2017. It’s being organised by Jo Cox Foundation with strong endorsement of all members of British Parliament to co-incide with the 1st year anniversary of her murder by a white supremacist neo-nazi.
The inspiration behind 'The Great Get Together' is an admission that Cox's murder, BrExit, Trump and the recent parliament attack provided platforms for people who seek to divide. Media and politicised gatherings tend to promote extreme minority positions instead of the mainstream. Of course, many UK people love diversity and are tolerant of cultures different to their own. But they don't have many platforms to gravitate to.
The target audience for 'The Great Get Together' is those who agree with diversity AND also encourages those who are uncomfortable with difference to experiment with others. Modelled loosely on the Queens jubilee celebrations, where communities came together to celebrate HRH and the commonwealth, 'The Great Get Together' invites people to seek out neighbours and acquaintances very different to themselves and intimately celebrate those differences with each other. Many events across the UK are already being planned, with promised endorsement already from politicians, faith leaders, celebrities and even football clubs.
SPECIFIC PURPOSE OF THIS THREAD
I've spent 10 years on this forum (nearly 20,000 posts!) and had some great intellectual discourse often helping improve my opinions. Though I have several data sources to help me on this project I'd also love your input as I think it can also inspire the work.
THE CORE PHILOSOPHICAL IS GIVEN WE ARE BORN NOT HATING ANYONE, WHY DO WE HATE OTHERS?
As a conversation starter I have 2 specific questions:
1. What are the top 4 or 5 reasons people are divided in the UK. Please give specific descriptions of the groups of people.
Eg older white men from the north do not like younger eastern European EU immigrants
or
British born extreme muslims do not like morally ambiguous white British people etc
2. Why does the opposing group specifically dislike the other group?
Eg: Traditional white British people dislike muslims because they are scared that their understanding of Islam could become UK law.
or
Some Scottish people hate English people because they believe English lawmakers never take their needs into account when they run the UK. etc
Or
Non black people are scared of black people because they think they are dangerous criminals and a threat to personal safety.
- If you can provide well thought answers, that should provide ample stimulus to get the thread started.
- No need for 'political correctness' and I accept there will be generalisations. I’m trying to get accurate beliefs. Follow up posts from others will hopefully critique and further specify the description.
- Feel free to state if your post isn't your personal opinion or if you feel uncomfortable to post but can contribute, please PM me. I can also post on your behalf of you wish.
- Please tag others you think have good views on this subject, especially more women so I get a more diverse opinion.
- I will moderate the thread and hopefully the participation of some mods will look out for any offensive or inappropriate posts on this sensitive subject.
I will use relevant pieces of input to help me write the creative brief for the project as well as help inform scripting and casting. I'll make sure I get them to include 'Red Cafe CE Forum' in the credits
I've been asked to produce the advertising and social media campaign for 'The Great Get Together', planned for 17/18th June 2017. It’s being organised by Jo Cox Foundation with strong endorsement of all members of British Parliament to co-incide with the 1st year anniversary of her murder by a white supremacist neo-nazi.
The inspiration behind 'The Great Get Together' is an admission that Cox's murder, BrExit, Trump and the recent parliament attack provided platforms for people who seek to divide. Media and politicised gatherings tend to promote extreme minority positions instead of the mainstream. Of course, many UK people love diversity and are tolerant of cultures different to their own. But they don't have many platforms to gravitate to.
The target audience for 'The Great Get Together' is those who agree with diversity AND also encourages those who are uncomfortable with difference to experiment with others. Modelled loosely on the Queens jubilee celebrations, where communities came together to celebrate HRH and the commonwealth, 'The Great Get Together' invites people to seek out neighbours and acquaintances very different to themselves and intimately celebrate those differences with each other. Many events across the UK are already being planned, with promised endorsement already from politicians, faith leaders, celebrities and even football clubs.
SPECIFIC PURPOSE OF THIS THREAD
I've spent 10 years on this forum (nearly 20,000 posts!) and had some great intellectual discourse often helping improve my opinions. Though I have several data sources to help me on this project I'd also love your input as I think it can also inspire the work.
THE CORE PHILOSOPHICAL IS GIVEN WE ARE BORN NOT HATING ANYONE, WHY DO WE HATE OTHERS?
As a conversation starter I have 2 specific questions:
1. What are the top 4 or 5 reasons people are divided in the UK. Please give specific descriptions of the groups of people.
Eg older white men from the north do not like younger eastern European EU immigrants
or
British born extreme muslims do not like morally ambiguous white British people etc
2. Why does the opposing group specifically dislike the other group?
Eg: Traditional white British people dislike muslims because they are scared that their understanding of Islam could become UK law.
or
Some Scottish people hate English people because they believe English lawmakers never take their needs into account when they run the UK. etc
Or
Non black people are scared of black people because they think they are dangerous criminals and a threat to personal safety.
- If you can provide well thought answers, that should provide ample stimulus to get the thread started.
- No need for 'political correctness' and I accept there will be generalisations. I’m trying to get accurate beliefs. Follow up posts from others will hopefully critique and further specify the description.
- Feel free to state if your post isn't your personal opinion or if you feel uncomfortable to post but can contribute, please PM me. I can also post on your behalf of you wish.
- Please tag others you think have good views on this subject, especially more women so I get a more diverse opinion.
- I will moderate the thread and hopefully the participation of some mods will look out for any offensive or inappropriate posts on this sensitive subject.
I will use relevant pieces of input to help me write the creative brief for the project as well as help inform scripting and casting. I'll make sure I get them to include 'Red Cafe CE Forum' in the credits
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