In today's edition of player signs for United and is not being used to his strengths, we simply do not supply him with enough passes in advanced areas. I think his hold up play is a bit meh but his main strengths are his movement off the ball and his ability to use his pace to run at teams/run in behind teams/run the channels. As a comparison of him receiving progressive passes at United vs Atalanta -
He leaves Atalanta, a team trying to challenge for the European positions/qualify for the Champions League in Serie A, who under Gasperini have a very organized attacking playing style and comes to United, a team trying to challenge for European positions/qualify for the Champions League in the Premier League, whose attack relies severely on transitions and his service has dried up completely. We mainly use him as a sort of target man who mostly gets the ball with his back to goal and he's struggled to adapt to it. Reflects quite poorly on our recruitment team that we've signed a player with quite a high potential (in my opinion, of course) but seem to have completely mis-profiled him in terms of what he is good at vs what we want from our striker in this system.
To put the lack of service vis-a-vis City into context -
https://x.com/TheDevilsDNA/status/1779173964805448190
On the plus side, he's come to United and seems to still be quite good at finishing -
https://x.com/TheDevilsDNA/status/1780305133319987561
For the argument of "he's not doing enough to get himself involved in games", consider that, adjusted for team possession, his stats in terms of touches in the opposition box per 90 as well as progressive passes received per 90 were really good at Atalanta -
Further comparison to Atalanta as of February 1st 2024 i.e. when he had played roughly the same amount of minutes -
(Atalanta on the left, United on the right)
90s: 21.1 - 20.3
Goals: 10 - 8
NPxG: 9.5 - 6.7
Shots: 58 - 36
NPxG/shot: 0.18 - 0.22
Shot on target %: 50% - 47%
Passes p90: 21 - 14
Assists: 2 - 1
xA: 1.8 - 0.9
Key passes: 24 - 16
Shot-creating actions: 56 - 38
Touches: 700 - 396
Pen box touches: 133 - 69
Take-ons: 75 - 31
Progressive carries: 40 - 19
Carries into penalty area: 31 - 9
Progressive passes received: 224 - 82
Source for the stats -
https://x.com/TheDevilsDNA/status/1753063050754847185
Clearly shows he's scored roughly the same amount of goals but with far fewer shots, has actually improved his shooting somewhat, but just isn't getting on the ball anywhere near as often - getting only 1/3rd of the progressive passes as before, only around 1/2 the number of touches and only a bit more than 1/2 the penalty box touches - and is not getting the chance to show his best quality - carrying the ball/running at teams - almost at all.
Given that his shooting/scoring numbers are staying consistent relative to involvement, it seems like in a more organized attacking set up, we can reasonably expect good numbers from him.