Yes, but beyond a certain level, it is expected and, indeed, taken for granted, because the default level is simply beyond that of other good/great footballers - this is when a certain echelon entire a realm where they compete only against their own level and that of peers that have gone before them and nothing else they do really, and I mean really, registers as that's what they are supposed to do. It's a terrible, crushing burden in itself, and, like I said before, it befalls so few throughout history that you can count them on fingers, and toes, if you're being generous.
Messi went beyond comparison with 'good' and 'great' relative to his own era a long, long time ago, and from there, he was expected to go on and do what others of the same esteem have done before him, and that was simply to validate him (in relative terms), not even have him surpass them.
Maradona's downfall was entirely down to him, I would proffer. It's left no mark on his legacy because his peaks are probably the highest football has seen, plus the club game was very different back then with no super squads to blur lines like we see now.
The last player before Messi to carry an equivalent burden was Ronaldo Lima. It is probably fair to say it takes 15yrs, at a minimum, for these kind of players to come along and carry the torch.