Youre looking at it from our perspective not theirs
From their perspective they wanted deregulation and tax cutes (check), socially conservative judiary (check) and they wanted someone to stand up to immigration which is a common right wing theme from Austria to Brazil from England to America (check)
So when 26% of the voting population lives inside the socially conservative libertarian influence moral bubble, constantly lecturing them about how "voting for Trump is going against your self-interest lad, you should vote Democrat" is the same losing strategy that doesn't fecking work (its what the dipshit establishment Dems have been trying to argue for 20 years).
Maybe a smarter strategy is going after the 95 million that didn't vote in 2016, find out what issues they care about and find out how to frame an appealing vision to them to turn them out to vote like AOC did. Stop trying to lecture people already firmly enshrined in a conservative moral value system. it didn't work in the last 20 years and its not going to ever work.