- Joined
- Nov 19, 2009
- Messages
- 59,048
To an extent, but that's not really the case with the quality titles, like the Guardian, Tel, FT and WSJ for example. The Sun has always had screaming headlines to get people to pick up the hard copy.It really is a worry that news is going online where the incentives are very different. Quality content matters less than provocative headlines to get the all important clicks. Yet another reason to be depressed about the future.
I can understand your argument, but I know from our title, it's a dangerous game. If your stories continually have great headlines but then underwhelm, people will stop clicking on them pretty quickly.