I once saw him in PC World with a very anguished expression on his face. I looked closer and saw he was standing by a selection of printers. He appeared to be most interested in two in particular: one was Epson, the other Toshiba. He looked genuinely at a loss as to which he should procure, given both esteemed companies are official United partners.
I walked over to him and said, as gently and soothingly as I could: "Paul, I would go with Epson, mate."
"Better quality?" he asked, grateful of the assistance in his hour of need.
"No," I replied. "Its just that Epson are the official office supplies sponsor. Whereas Toshiba are for medical supplies. Are your printing needs medical in nature, Paul?"
"No," said he. "It is for the kids, mostly. For school, and for the wife to print out her discount vouchers."
"Epson it is then," I said.
Whereupon he picked up the box, nodded his head in thanks and proceeded to the cash register to pay.
Salt of the earth company man, is Mr Scholes.
He plays for manchester united and his wife is printing off 2 for the price of one vouchers from Tescos?