This. Yet you still get posters shouting you down when we bring up the owners and the fact, however way you like to put it, they hamstring us in our spending and ultimately our goal of being the best team in the league. Regardless of how much we have spent we've still been held back from our true potential.
They couldn't give a feck about trophies and good football. They just want their dividends.
As you said, I guarantee it boils down to a simple calculation of whether than can viably buy Sancho and still pay themselves.
We are at a vitally important moment in the progress we've made with Ole, we need those finishing touches to try and compete at the very top, Chelsea are doing it, absolutely no reason why we shouldn't if they can.
I've been banging on for months and months that we should be the best placed team in the league to take advantage of this window, other clubs even suggested the same, if we waste this window it will be a disgrace and we will simply fall further behind the others.