I agree with many posters on here who take the view that every time United get a mention in match commentary even when they are not actually playing, it adds to 'the United pot' and supports the point about "there's no such thing as bad publicity".
United, whether we like it or not are a 'benchmark' especially in terms of English football in particular the PL, as we lead Liverpool 13 to 1 in PL titles. The value of the Club, the size of the Ground, aura of 'the Theatre of Dreams, the money spent on players (even the duff ones), first English Club to enter European Cup, the top title treble of 1999/20 winners, etc. Sponsors love it when the hear the words 'Manchester United' issuing forth from the mouths of people they haven't had to pay, 'grits to the mill' . Not everything presented, falls into in the ABU category, but even when it is we should stick out our chests with pride because envy is at the root of much of this!
Just a point about Klopp; is he showing signs of wear, are the cracks appearing? Based on his recent utterances of protesting our performances, penalty awards etc. he is definitely under pressure after his success last year. Jurgen's past record as a Manager in Germany suggests he hits the front spectacularly, in 2 to 3 years, but then fades equally as fast, perhaps after this year, two season left at Anfield?