Football Club Re-brands

Spurs can make it as simple as they like. But it's still cock on top of ball. Nothing can ever change that.
 
LegCvQK.png


Not really a football club, but the AFC (Asian UEFA) has rebranded. Didn't find a lot of assets nor the new brand manual, but their website is updated with the new brand.
There's a reveal viden and some text here.

They've also recently done some rebranding work for their competitions visually, have new competition formats for their continental competitions this season, and also changed squad registration rules etc.
 
LegCvQK.png


Not really a football club, but the AFC (Asian UEFA) has rebranded. Didn't find a lot of assets nor the new brand manual, but their website is updated with the new brand.
There's a reveal viden and some text here.

They've also recently done some rebranding work for their competitions visually, have new competition formats for their continental competitions this season, and also changed squad registration rules etc.
If the new logo is the one on the right, then it seems a bit generic to me.

Might as well be a logo for a flight company. At least put a reference to football or asia in there imo. All nice with the font but tell the story or give a subtle sign of what it’s about.
 
New U-20 World Cup logo

Official-launch-of-brand-for-the-FIFA-U-20-World-Cup-Chile-2025


https://inside.fifa.com/organisatio...ibute-compelling-competition-chile-uniqueness

"Taking inspiration from Chile’s beautiful tapestries and spectacular landscapes [...] The emblem weaves together the jagged silhouette of the majestic Andes mountain range with Chile’s national flower, the copihue (Chilean bellflower), while a football is perched at the summit and the podium-style base illustrates the ambition and pride at the heart of the event.

"The vivid colours of the emblem and the broader FIFA U-20 World Cup Chile 2025 brand depict various elements that are deeply rooted in the fabric of the host nation. These include the bold red proudly sported by Chile players and fans alike, the light blue of the Pacific coastline, the dark pink of flamingos and the orange of the vast Atacama Desert."
 
New U-20 World Cup logo

Official-launch-of-brand-for-the-FIFA-U-20-World-Cup-Chile-2025


https://inside.fifa.com/organisatio...ibute-compelling-competition-chile-uniqueness

"Taking inspiration from Chile’s beautiful tapestries and spectacular landscapes [...] The emblem weaves together the jagged silhouette of the majestic Andes mountain range with Chile’s national flower, the copihue (Chilean bellflower), while a football is perched at the summit and the podium-style base illustrates the ambition and pride at the heart of the event.

"The vivid colours of the emblem and the broader FIFA U-20 World Cup Chile 2025 brand depict various elements that are deeply rooted in the fabric of the host nation. These include the bold red proudly sported by Chile players and fans alike, the light blue of the Pacific coastline, the dark pink of flamingos and the orange of the vast Atacama Desert."

I think that looks brilliant.