I see a lot of comments here saying that Ajax is a class club and decent doing business with, contrary to Borussia Dortmund. Ofcourse I agree with Ajax being a class club. The way Ajax has grown over the last 3-4 years, reaching a Europa League final and CL semi final (should've really reached the final) is extraordinary and the club is growing outside the field too. Commercial deals all around the world, big social media presence, keeping on to the best players longer by paying salaries that are quite frankly unheard of in the Dutch Eredivisie.
But in the current setup, there's a limit to what Ajax can achieve and I think everybody at and around the club knows that. Paying higher salaries is one thing, but we will never be able to compete financially with the topclubs in Europe. And then when you have a special bunch of players (De Ligt, Frenkie, Donny, Ziyech, Onana, Tagliafico, Neres) you just know you are going to part ways with them at some point. There is just no way playing away to FC Emmen or Fortuna Sittard on artificial grass is in any way stimulating for the likes abovementioned. And that is the real shame, Ajax is a topclub and in a different league could really be amongst the best clubs in the world. Sadly, it's just the state of Dutch clubfootball that is holding us back.
And there's the difference with Borussia Dortmund. The Bundesliga is one of the best leagues in the world, third best after the Prem and LaLiga if you ask me. Dortmund is the second best team in that league. Now put Ajax in that league and we sure as hell wouldn't be parting with our best players as easily as we did with Donny. But for Ajax, the best we can hope for is making clear agreements with our best players. Give them a nice payrise and promise that when the right club comes, the club is willing to negotiate. That's what's happened with Donny and Ziyech and how we can atleast keep on to our best players another year. But there's a limit to that and everybody at Ajax knows exactly what's what.