Why the classic look?
We have a few directions and then discuss it internally and see which one best fits the story we want to tell. We're pretty confident with the whole story about the two partners coming back together that this was a clear direction and one we're really comfortable with. We felt the first jersey back should be a celebration of this so it needed to be red, the v-neck was very iconic and very much a Manchester United adidas shirt and, obviously, just the three white stripes. This means, on a very basic level, this was a clear winner. It wasn't so difficult in the first season because we've waited a long time and wanted to celebrate the look of us both together.