Superden
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- Jul 13, 2013
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Reading guardian piece on Sir Jim and his woes with Ineos, they mentioned this nugget at the start..
Sir Jim Ratcliffe, the billionaire chemicals magnate behind Manchester United, is a man who likes a beer. He considers this important enough to include in the eccentric mission statement pictogram he devised to “capture how Ineos works, and why”.
The Ineos Compass, which he devised in 2022, includes a dizzying array of words and phrases, divided between those that Ratcliffe likes (“a beer”, “out of the box thinking”, “doggedness”) and those that he doesn’t (“politics”, “losing money”, “people who get on the bus”). If there are clues to Ratcliffe’s vertiginous rise and recent troubles they might be here.
There you have it, Sir Jims absolute distate for buses is why he is unable to achieve sporting success. Its a deep subconscious fear of the trophy parades.
Sir Jim Ratcliffe, the billionaire chemicals magnate behind Manchester United, is a man who likes a beer. He considers this important enough to include in the eccentric mission statement pictogram he devised to “capture how Ineos works, and why”.
The Ineos Compass, which he devised in 2022, includes a dizzying array of words and phrases, divided between those that Ratcliffe likes (“a beer”, “out of the box thinking”, “doggedness”) and those that he doesn’t (“politics”, “losing money”, “people who get on the bus”). If there are clues to Ratcliffe’s vertiginous rise and recent troubles they might be here.
There you have it, Sir Jims absolute distate for buses is why he is unable to achieve sporting success. Its a deep subconscious fear of the trophy parades.